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Colleen Hartley Creative

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Dallas, TX
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Colleen Hartley Creative

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    • Creative Marketing Porfolio
    • Brand Identity Portfolio
    • Corporate Design Portfolio
    • Personal Work Portfolio
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    • Brand Design
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Rebecca Bedell Consulting // Full System >

As a certified leadership coach, speaker, and trainer, Rebecca Bedell is skilled in partnering with executives, entrepreneurs, and organizations. Utilizing a vast array of proven traditional and signature custom programs, she helps guide them into a fuller understanding of self and others in order to accomplish their goals.
- (rebeccabedellconsulting.com).

Once we were able to land on a full kit of design elements, we created a user-friendly website with easy navigation and newsletter sign-up elements.

Rebecca created her own method to guide her clients — The KNOT Method. We utilized a Celtic knot to represent the idea of organizing the thoughts of the brain into cohesive personal goal-setting.

The fresh website layout design with clean white space was carried through with meticulous attention to its look on both desktop and mobile devices.

See more of her website and coaching offerings here: www.rebeccabedellconsulting.com

Custom print and digital design elements created by the CHC studio.

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Christen Benat Portraits & Paintings // Full System >

Christen is a professional studio painter with a wonderful collection of work that she wanted represented in a professional way. With color pulled from her actual paintings, we created a system where coral was the highlight. With a clean paintbrush icon in her initials, the variation of color reflects her artistic expression. A simple look with white space helps the artwork shine in a unique way. She focuses on portraits and is so talented!

See more of Christen’s new website that includes more of her portraits and paintings: www.christenbenat.com

Custom print and digital design elements created by the CHC studio.

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“I feel very proud of my new brand identity. It represents me in a way that I feel comfortable with. Everyone has been very complimentary and impressed with my new website - I think it seems like they are seeing my work for the first time because its being presented in a new light!”
-
Christen

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The JoYOUs Journey // Full System >

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Camellia Southern Kitchen // Full Design >

Brand identity and website concept work for a restaurant with a southern theme.

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Your Home Concierge // Full Design >

Your Home Concierge is an online service company that serves customers with affordable home manager solution. The Denver, CO founders set their mission to be very specific because it was a personal challenge they came upon.

With a strong, simple icon and organized website, this set of color and design elements work together to elevate the look of a clean, smooth-working home, while saving time. We worked through the look of the website, business cards, print and digital flyers as well as social media to reflect the goal of a calm life in maintaining your home.

See more of their website design and service options at www.yourhomeconciergeco.com

Custom print and digital design elements created by the CHC studio.

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Haven Design Studio // Full Design >

Haven Design Studio focuses on commercial, residential and hospitality interior design projects. With a broad range of work in various cities across the U.S. it was important to showcase their expertise and talent in a way that was professional and unique to their style.

With the request to refresh their logo, I cleaned up a few things and expanded their toolkit with a horizontal version, icon mark, fonts, patterns and a color palette to carry throughout web and print. This look is clean and simple but in a way that helps their interior design work to shine.

Once we were able to land on a full kit of design elements, their website portfolio got a full rebuild.

With a clear statement of their mission on the home page, we worked together to showcase images of their work, resume information as well as their wonderful content to share what this team was all about. This clean, modern look was carried through with meticulous attention to its look on both desktop and mobile devices.

See more of their website and interior design work here: www.havends.com

Custom print and digital design elements created by the CHC studio.

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The Oil Mastermind // Full Design >

This super smart shop owner created a perfume product line to help educate the benefits of creating and maintaining a healthy mind, body and spirit. 

The goal was to create a design kit for selling her product in person and online. Soothing blues with a spa-like feel share her desire for healing and restoration. This empowering of the mind, body & spirit is a continuous cycle of restoration so the set of circles representing each layer are a reminder of this cycle. The lettering shows movement and the leaf element portrays the use of natural elements within the perfume line.

Custom print and digital design elements created by the CHC studio.
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"I feel more confident about my branding and how to market myself and my business. My Instagram looks much better since I now have a color scheme and better brand identity. Colleen is personable, offers great feedback, and is extremely talented. I'm really happy I found her."
- Lauren Barnes, The Oil Mastermind

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Dog Ranch Rescue // Full Design >

Supporting a local charity is something I love doing with all my heart. This one works to rescue dogs from puppy mills or other dangerous areas and then helps them to find a new human mommy and/or daddy. They host events throughout the year and sell products to raise money to support their efforts.

They approached me to do some tees but then asked for a cohesive identity that could be used throughout their efforts.

Bold lettering and all caps shares the strength and passion of these volunteers. Their events always have a fun theme and so the look created for each is bright and happy with a little ruggedness in the mix. 

This group is a joy to work with and I'm so glad they came to me for assistance.

Search their Facebook page for more company info: Dog Ranch Rescue Events

All are custom print and digital design elements created by the CHC studio.

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Principium Recruiting // Full Design >

Helping this client break out into her own recruiting business was a blast. The tech industry is lucky to have her network if IT folks. Cool tones and a connection tech feel was the goal for her look. 

All are custom print and digital design elements created by the CHC studio.

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Sleek to Chic Interiors // Full Design >

This interior design team came to me with the need to upscale their brand design. After 3 growing years in business, they requested a new look to help showcase some wonderful design talent targeted at those with a smaller design budget. With some rich color and copper highlights, we worked through a professional system to use across print and media platforms. It was so fun to get to know Kara and her team! In February 2017, they were featured on the CNBC design challenge show, Billion Dollar Buyer! 

Custom print and digital design elements created by the CHC studio.

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"My branding and marketing had always been done by a few different people, and I felt so scattered remembering who to reorder from for which items. Colleen took our needs and handled them all in one nice little package."
- Kara Gordon, Sleek to Chic Interiors

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Lauren Lane, Culinarian // Full Design >

Warm, inviting, fun, happy, celebratory: This is Lauren Lane, Culinarian, through and through. Creating a brand for her involved inspiration from a rustic debossed leather texture and some of her actual photos from her own gatherings. The system resulted in this warm grouping of texture and graphic shapes with a rustic theme along the way. It was finished out all the way to a circular seal and very simple brand mark.

All are custom print and digital design elements created by the CHC studio.

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JE Design Group // Full Design >

JE Design Group, Inc. is a model home merchandising company located in Dallas, TX. The inspiration behind this brand design was from actual photos of their wonderful interior spaces, as well as a basic square graphic reference to the birdseye view of a floor plan for a home. All are custom print and digital design elements created by the CHC studio.

Check out their brand new website that I designed by clicking here.

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"Colleen's knowledge was very helpful. Our website was lagging behind the competition and needed a major change and update. She took us to the top, our website is now mobile friendly. Our new logo stands out from the crowd and we are getting recognized more and more."
- Jill Noble, JE Design Group, Inc.

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Cheer for You // Full Design >

A brand identity for a passionate business owner who created a product line centered around positivity and strength. With confetti and the animal symbolizing strength, this mark and set of design elements has allowed her and her products to shine and to 'be the cheer we wish to see in the world.'

"At the end of 2016 when Stacey’s mom, Kathy, was diagnosed with the c-word, she had a really hard time finding positive, uplifting, and funny shirts to cheer her through treatments. Everywhere Stacey looked, there were shirts of “eff cancer” or “fight cancer” or an abundance of the colored ribbons. Those shirts might meet the needs of some people, but they didn’t meet the needs of her mom. Not only is her mom funny, strong, and positive, she’s also incredibly private and preferred to wear her humor, strength and positivity on her shirt instead of her diagnosis."

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Scarlet Emeralds // Full Design >

The Scarlet Emeralds team logo system was inspired by the jewels represented in the special Stella & Dot bling that it sells. This bright and colorful look reflects the team's fabulous leader and her bubbly personality.

All are custom print and digital design elements created by the CHC studio.

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Back to Brand Identity
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Rebecca Bedell Consulting // Full System >
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Christen Benat Portraits & Paintings // Full System >
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The JoYOUs Journey // Full System >
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Camellia Southern Kitchen // Full Design >
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Your Home Concierge // Full Design >
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Haven Design Studio // Full Design >
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The Oil Mastermind // Full Design >
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Dog Ranch Rescue // Full Design >
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Principium Recruiting // Full Design >
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Sleek to Chic Interiors // Full Design >
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Lauren Lane, Culinarian // Full Design >
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JE Design Group // Full Design >
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Cheer for You // Full Design >
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Scarlet Emeralds // Full Design >

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